Red House furniture commercial: Maybe society is getting more so-what about our racial diversity

The Red House furniture store in North Carolina has a truly schlocky commercial on YouTube, explaining how their furniture is good for white people and for black people. It caught the eye of CNet correspondent Chris Matyszczyk as possibly the worst video on YouTube.  I’m not so sure about that.

In a weird sort of way, I kinda like this. Here’s why:  If advertisers chasing a buck are becoming less inclined to tiptoe around racial differences, pretending they don't exist, it could mean that society as a whole is gradually getting more so-what about race. That would not be a bad thing at all, IMHO. 

In the same general category, I’m glad to see the increasing number of bad-guy roles, on TV and in the movies, that seem to be played by black actors. I hope this means that casting directors are less inclined to restrict those roles — and their paychecks — to white actors for fear of being branded a racist.

Of course, the Red House furniture store is probably thrilled that their commercial is going viral ….